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Join the Club: Harnessing the power of peer pressure to change the world

About the Book

About the Book

Join the Club is the story of an extraordinarily powerful kind of social change. It has led teens in America to rebel against cigarettes and teens in Africa to protect themselves from AIDS. It has brought worshippers into a closer relationship with God. It has led millions of people to quit drinking and drugs. It has organized a passive and fearful citizenry subjugated by a dictator into the nonviolent army that overthrew him. Through stories drawn from the affluent suburbs of Chicago to the impoverished shanties of rural India, this is a book that will not only revolutionize the way you look at the world, but give you the power to change it.

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Best Cases


Since Join the Club was published, readers have written in about more successful strategies to solve problems that depend on positive peer pressure.    They are all over the map: from Biggest Loser-style team weight loss competitions to a program of Brazil’s Catholic Church that has saved countless children’s lives.    We’re checking them out and here’s some of the best ones so far, along with where to go for more information.   Keep those suggestions coming!   Email info@jointheclub.org or post them on Join the Club’s Facebook page.
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Fixes


Saving Lives in a Time of Cholera

By Tina Rosenberg

Cholera is on the rise around the world. Last year, according to Unicef, West and Central Africa had “one of the worst ever” cholera outbreaks. An outbreak in Haiti sickened 1 in 20 Haitians and killed more than 7,000 people. The World Health Organization estimates that there are between three million and five million cases of cholera each year, and between 100,000 and 120,000 deaths. New and more virulent strains are emerging in Asia and Africa, and the W.H.O. says that global warming creates even more hospitable conditions for the disease.
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The Conversation


Who Else is Joining the Club?

Do you know of others who are using Join the Club solutions?   How about people who should be thinking about it?   Do you have an opinion about the book?

Let’s talk about it!